It first popped up in 2009 when three women, who had already been encouraging people to show gratitude through their blog, posed the challenge to their readers. Social media users use the hashtag #30DaysofThanks to express one thing they are thankful for every day in November.
The posts are wildly popular with some, giving them an outlet and a large audience with which to share their thankfulness, and yet many social media users find the posts annoying.
“I do not participate in the 30 Days of Thanks because I do not feel the need to share all of my inner thoughts of gratitude on social media,” said Ravi Parker, a young professional and avid social media user.
Parker hates the posts because they clutter up his news feed, and he believes most people only participate to be part of the trend.
“I believe that everyone should be thankful for the things they post about throughout the entire year,” Parker said. “To express them all now, daily, for everyone to witness reminds me of someone who only prays on Sundays at church, but not throughout their normal routine.”
Parker said the posts he sees regularly include a lot about family and friends, as well as the occasional materialistic item.
“Blessings are meant to be shared. They make the dull drums and hardships of life easier to get through,” he said. “However, a fad on Facebook just does not seem to do them justice when everyone is doing it at once.”
To sum up his feelings—too much of a good thing isn’t always good.
Still, the popularity of this social media trend suggests that despite some people’s aversion to it, it’s not going anywhere.
People enjoy the voice social media gives them, and in some instances, I think it would do people good to reflect on the things with which they’ve been blessed.
We’re all aware that people love social media challenges (thank about the 30 Day Photo Challenge), regular posting opportunities with recognizable hashtags (#mcm, #wcw, #tbt) and lists. At least this one is an outpouring of gratitude and thankfulness!
‘Tis the season after all.